R.Y. INK! LLC
Ritza Yana Hendricks is a bilingual strategic consultant with several years of experience in corporate communications, public relations and event management. As founder and managing partner of R.Y.Ink! LLC, Ritza manages client relationshipsand special projects for the boutique communications and event strategy firm with offices in Washington, DC and Brooklyn, NY. Ritza is recognized for creating and executing unique campaigns that effectively communicate the message, build the image, and motivate desired results in specific markets.
Ritza’s professional background is diverse and progressive, most recently managing communications and change management projects for a prominent Brooklyn based hospital. She is charged with developing and implementing strategic programs to improve employee performance and motivate excellence in patient care. In addition, Ritza works with leading event producers in Washington, managing media relations and communications strategies for live performances and special events. Prior to her work with R.Y.Ink!, Ritza directed the giving efforts of Verizon Business, including building partner relations and strategic program development. As the Community Investment Manager, she was responsible for the development and implementation of philanthropic initiatives globally — working with cross-functional teams to position Verizon Business as a great corporate citizen in the communities served, and among its employees.
As strategic consultant for R.Y.Ink!, Ritza has partnered with a number of clients to produce memorable programs and events, including, Ageless (documentary), Ananse Shield Foundation, HedRush Music, Heels & Helmets, Phoenix Fine Arts & Designs, New York Methodist Hospital, New York Women in Communications, Ron Brown Scholar Program, and Tonesetters to name a few. A native of Panamá, Ritza holds a Master’s degree in Public Administration with a concentration in Human Resources from Long Island University in New York, and a Bachelor’s of Science in Business Management from Morgan State University in Baltimore. Ritza has been featured in corporate campaigns aimed at motivating employees, as well as local newspapers offering advice on event planning and promotions. With family and friends throughout the United States and the Caribbean, she’s a frequent traveler, currently splitting her time between the vibrant community on Capitol Hill in Washington, DC and urban, chic neighborhood in Brooklyn, NY.